Win the Price War
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“With access to Amazon’s templates, I can import product information as easily as I can scan a barcode.”
-Amazon.de Seller
“Automatic pricing gives me serious control. I can set rules to make sure I’m not underbid by another seller, but I can also set minimums to make sure I always turn a profit.”
-Amazon.com Seller
“When I first started selling on Amazon, I wasn’t sure what I was doing. SellerEngine gave me a way to look at my competition and learn from what they’re doing. Now they keep an eye on me!”
-Amazon.uk Seller
“SellerEngine streamlines bookselling on Amazon. I can manage my stock, price items based on the market, and fulfill orders through a single program.”
-Amazon.de Seller
“I sell many kinds of books, from paperbacks to collectible editions. I like how much flexibility SellerEngine’s automatic re-pricing gives me, since I can set completely different rules for different types of products.”
-Amazon.uk Seller
“SellerEngine made an immediate impact on my ability to sell. My profits went up 50 percent in the first month.”
-Amazon.com Seller
“SellerEngine simplifies the sales and fulfillment process. I wasn’t sure I could keep on top of managing my inventory at first, but SellerEngine has made starting a new business venture surprisingly easy.”
-Amazon.uk Seller
“Now that I can use automatic pricing, I’m saving lots of time I used to spend watching other sellers. Even better, I’ve closed twice as many sales this week.”
-Amazon.uk Seller
“Price+Shipping” is one of the most talked about features among our customers. This capability is quite challenging to implement in a smooth and reliable way but that isn’t the end. Set up a winning pricing strategy today, we can show you how.
If you have an inventory that is small enough to manually monitor you can definitely compete on “Price+Shipping”. SellerEngine Plus allows you to see the shipping rates of competitors right in the tool, making it easy to set the lowest overall price.
“Price + Shipping” isn’t the only way to win though, nor is it all you should be focused on regardless of inventory size. The unfortunate affect that out-pricing can have is driving down prices for everyone, including you. Prices will keep falling until the book is sold. Then prices remain low from others price matching. Before you know it, another seller has the same idea and drives prices even lower. Ever wonder where penny books come from?
Here are three ways to capture the sale even when the other price is lower:
- Set your price fairly and competitively. Match the lowest price listed, no one wins if you pull the price lower.
- Always direct your focus to factors you can control, like feedback. Keep it flawless, or close to it
- Include detailed product descriptions. Letting your buyers know a lot about your product will build their confidence and can secure you the sale.